The Most Powerful Chip in the World
Explore the new Apple products
Introducing Apple Watch Series 7 and Apple Watch Nike. Buy direct from Apple. Get No Cost EMI for 12 months with qualifying Credit Cards. Terms apply. Services: Shop with Specialists, Free delivery, EMI available, Direct from Apple.
New
8-Core CPU
14-Core GPU
16GB Unified Memory
512GB SSD Storage¹
16-core Neural Engine
14-inch Liquid Retina XDR display
Three Thunderbolt 4 ports, HDMI port, SDXC card slot, MagSafe 3 port
Magic Keyboard with Touch ID
Force Touch trackpad
67W USB-C Power Adapter
$1,999.00
iMac — beautiful, intuitive all-in-one desktops with incredible processors, a Retina display, and the world's most advanced desktop operating system. The new iMac. 7 vibrant colours. Impossibly thin design. 24-inch 4.5K Retina display. The best camera, mics and speakers in a Mac. Supercharged by M1
The new iPad Air has an all-screen design, 10.9″ display, M1 chip, Centre Stage, works with Apple Pencil and Magic Keyboard, and comes in five colours.
Light. Bright. Full of might. Learn more. Supercharged by the Apple M1 chip. Engrave your iPad for free. Only at Apple. Apple M1 Chip. Ultra Wide front camera. Five gorgeous colours. Touch ID. 4K videos. Smart HDR.
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M1 Max The most powerful chips Apple has ever built
Powering the all-new MacBook Pro, new chips feature up to a 10-core CPU, 32-core GPU, 64GB of unified memory, ProRes acceleration, and industry-leading power efficiency
M1 Pro The most powerful chips Apple has ever built
M1 Pro has an up-to-16-core GPU that is up to 2x faster than M1 and up to 7x faster than the integrated graphics on the latest 8-core PC laptop chip.1 Compared to a powerful discrete GPU for PC notebooks, M1 Pro delivers more performance while using up to 70 percent less power.
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